08 July – Trend Micro uses real time data to help its end users find the right partner

End-users can now find the exact partner they need when logging onto Trend Micro’s new Partner Locator Tool.  The award-winning security vendor has taken a B2C approach with its new Partner Locator Tool, enlisting purechannels to build a new solution that uses real-time sales data combined with partner skill sets and competency information to deliver the optimum match between partners and end users.

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