Standing in the rain on the hard shoulder of the M23, I had no idea that the experience of breaking down at 7am this morning would inspire a blog about social media. Continue reading
Monthly Archives: November 2011
04 November – Using social media internally to syndicate content
OK, so you’ve got a new solution to talk about. You create a press release… you talk about it via your corporate social media sites… you add it to your channel newsletters… you stick it on your intranet. Job done. Fly my beauty, fly… Or will it? Continue reading
01 November – Which subject line increased open rates by over 100%?
After relaunching one of our client’s channel eNewsletters, we decided to do some split testing on subject lines. We’re glad we didn’t have a mouthful of tea when we read the results. Continue reading