Vodafone wanted partners to be the beating heart of their new Partner Programme.
Purechannels were invited to take part in early partner forums to identify what partners wanted from a new Partner Programme. We then provided strategy and planning services helping to build a new partner programme from the ground up. Our compelling creative direction, also placed partners at the heart of everything, using them as key advocates to engage and educate their peers on the benefits of the new programme.
"Purechannels have demonstrated time and time again that they have the ability to take complex briefs and deliver communications strategies that help the Vodafone Indirect channel."